Seven FREE Must-Have Social Media Marketing Tools
Social media is all about sharing information, videos and other “stuff” available on the Web. In order to implement social media into your marketing, you’re going to need some tools.
Luckily, many social media marketing tools are available free and they are easy to integrate into your website. Here are five free tools to get you started with social media marketing.
TubeMogul’s free video syndication means your videos are added to the top video and social media sites without all the work of manually uploading them. It also gives you some interesting analytics features including:
· Who is viewing your videos, how they are viewed and how often
· It tells you down to the second when a viewee drops your video
· Where your audience is located
· What your competition is airing and more.
SocialMarker – Submit to multiple social bookmarking and social news sites.
So, this one is a real timesaver. SocialMarker’s free service allows you to submit pages to the 48 hottest social news/bookmarking sites like Digg, Delicious, Reditt, Stumbledupon and others.
One word of caution – You have to submit a lot of submissions for this site to be effective in generating backlinks and traffic to your site.
So, why do you need to do keyword research for social media marketing? Because it helps drive traffic. Using effective keywords in your blog titles, page titles, tags and meta data helps rank you higher in the search engines and social media bookmarking sites.
Keyword Discovery will generate the top 100 keywords for you when you enter the “key” keyword into the search box, ant it will give you stats from the top search engines.
Picnik – Free online photo editing
A big part of social media is sharing photos. But, who has the time to learn a complicated photo editing software program. Edit photos for your blog in just a few clicks with Picnik and add special effects for photo sharing sites like Flikr.com and Photobucket.com. One of the best things about Picnik is that they don’t require a registration to edit your photos. This is such a timesaver!
Jing – Record your screen and share
This free software helps you bring what’s happening on your screen to the social masses. Want to promote your business system? Drive traffic through social media sites by giving a glimpse of your program through screen shots and video snippets.
Share a video tip on how to do something through your instant messaging software. Click here to visit the Jing website.
Slideshare – Share webinars and presentations free
This social media site is a great place to place your slideshows and webinars. With 23 million monthly visitors and 60 million monthly views, this social media site can help you make business connections just by sharing your presentations and webinars – for free! Go to Slideshare
Google Reader allows you to check into your iGoogle page each day and review all of your Google alerts and RSS feeds in one place. The power of Google Reader is that you can use Keyword Discovery to generate a list of keywords to monitor. Then Google Reader will collect them in a reading pane. Click the ones you want to review. This is a great way to stay abreast on what is being said about you and your competition.