By julie on
7/7/2010 12:51 PM
Looking for a fresh approach to Social Media? Attend Social Fresh Charlotte on August 16 in Charlotte, NC.
This conference focuses on marketers and the business results that can be found by leveraging social media. You can expect case studies, topical discussions, and expert panels. There are some major brands represented here such as AT&T, Duke Energy, and General Motors as well as smaller company start-ups and social media influencers.
To register for Social Fresh Charlotte click here.
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By julie on
5/21/2010 11:13 AM
Great article over at Web Worker Daily: What Does It Take to Run a Virtual Team by Aliza Sherman
Here is a graphic from the article:
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By julie on
5/13/2010 8:34 AM
There is a very thought provoking article over at Forbes.com by David F. Carr where he addresses the issues of companies moving employees out of the corporate setting and into home offices. After attending a debate on this subject at the We Media Miami conference, Mr. Carr discusses some of the pros and cons of working from home.
Visit his article When You Say 'Adios, Office!"
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By julie on
5/11/2010 6:37 AM
Microsoft Business Intelligence Conference 2010
June 7-10
New Orleans, LA
Click here to register
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By julie on
5/10/2010 8:59 AM
You've heard the hype and maybe even experienced it for yourself. Virgin Airlines has a reputation for superior customer service as well as one of the best flight experiences in the industry. Get the inside scoop from BNET about how Virgin America hires and trains their employees to provide that superior cutomer service experience:
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By julie on
4/29/2010 2:22 PM
One of our favorite websites is Lifehacker. In this month's issue of FastCompany magazine on the Work Smart page, there is a feature article by Gina Tripani, founding editor of Lifehacker. She discusses six tips for "juicing your workday": - Conquering your email inbox
- Mastering your social-media life
- Doing one thing really, really well
- Time blocking to avoid distractions
- Claiming your name on the web
- Making procrastination productive
Go to FastCompany.com to read more and watch videos like the one below about these six tips.
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By julie on
4/27/2010 7:36 AM
Recommended Article: The Nine Most Common Data Mining Techniques Used in Predictive Analysis byLaura Patterson at Marketing Profs. To quote: "Today's challenging environment is forcing more organizations to explore predictive analytics. Commonly used by market researchers when analyzing survey data, predictive analytics can also be applied in real-time scenarios, such as personalizing offers to customers or improving an online customer experience. "
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By julie on
4/26/2010 11:56 AM
Here are some upcoming Social Media Conferences:
Social Media for Pharma: How To Develop, Execute, And Evaluate Web 2.0 Strategies To Engage Your Audiences And Drive Business Results. May 24-27, 2010. Princeton, New Jersey. Click here to visit the website.
The Corporate Social Media Summit, New York, June 15-16, 2010. With 20+ speakers confirmed from companies like Whole Foods, PepsiCo, GM, Nokia, Adidas, Johnson & Johnson and many more, this is the pre-eminent venue for discussion on how business and social media should mix.
Strategic Social Media for Healthcare, New York, July 26-28, 2010. Help your company answer the strategic questions about social media in the healthcare environment: absolutely imperative that the healthcare industry joins the conversation. After all, it takes place whether you’re in it or not!
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By julie on
3/30/2010 2:50 PM
One of the best features of Blogs.com is their Top Ten Lists. Here are some favorites:
Top Ten Green Tech Blogs click here
Top TenPractical Online Marketing Blogs
Top Ten Brand Management Blogs
Top Ten Search Marketing Blogs are here
Top Ten Web 2.0 Blogs
And finally, for your enjoyment and general edification: Top Ten Blogs ForStaying Sane
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By julie on
3/11/2010 8:11 AM
Here is an interesting way to turn Twitter into an art form:
This is a painting by artist and web developer Caroline C. Baker who takes the actual view of pixels from Twitter information and paints it on canvas. She calls this work Twitterscapes.
Click here for a transcript of an interview with Caroline done by BlogHer writer Virginia DeBolt.
To see more of Caroline's work, visit her website.
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By julie on
3/10/2010 3:45 PM
Last week's book signing in San Diego for Wisdom Legacy and the National Alliance on Mental Illness was a huge success. The venue was simply packed with people. It was standing-room only. VelocIT is so proud to be a part of the Wisdom Legacy project. Here is Dave Burrill, CEO of Wisdom Legacy signing one of the books. Get your copy at Wisdom Legacy
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By julie on
3/2/2010 11:26 AM
One of our clients, Wisdom Legacy, will be having a book signing event for the National Alliance on Mental Illness, San Diego. Please join us:
6:30 pm on March 4th
University Christian Church
Fellowship Hall
3900 Cleveland Ave
San Diego
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By julie on
2/18/2010 8:37 AM
Don't you wish you had thought of that?
Go to Andy Sernovitz's Damn! I Wish I'd Thought of That: Unusually Usfeul Ideas for Smat Marketers. It is one of the best marketing blogs out there.
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By julie on
2/15/2010 10:07 AM
Marketing profs is offering this web seminar on February 18:
Bing Isn't Google: The Differences That Matter for Search Marketing
The description: Since the launch of Bing in June 2009, its market share of search engine traffic has been steadily growing. With all of the excitement around the new engine, though, and its focus on relevancy, marketers are clamoring to ensure their websites get ranked well in the up-and-coming engine.
What you will learn:
How Bing differs from other search engines, including how it portrays your website in its search results
What Bing values most in its ranking algorithm
Things you should do to best optimize your website for Bing
Go to Marketing Profs: Bing Isn't Google to register for this web seminar.
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By julie on
2/11/2010 2:10 PM
Managing Social Media Efforts: Internal or Outsource
Social media has become a hot topic in not marketing, customer service and other areas of business. The task of who is responsible for maintaining social media efforts is not always clear. Experts agree that you can’t determine who is responsible for social media until you have a strategy, but it’s also important to know what your human resources are while developing that strategy.
We recently researched several practitioners who interact with social media at different levels. Here’s what we found to be “best practices” for social media efforts concerning where it functions in the organization and who is responsible for it.
Best Practice #1: Consider Time Involved
Nicholas Cifuentes, an account supervisor at social media marketing firm Overdrive Interactive, says it’s important to consider the time involved in a social media campaign. “You can launch a Facebook page, a YouTube channel, a MySpace page, wipe your hands clean and say, ‘Okay, what's next?’” he says. “What is next? Creating the page…took very little time. Now, you have to worry about the interaction and maintenance.”
Cifuentes suggests that whoever takes the reins of social media efforts have experience in the field. He says it’s a good idea to outsource the work, if you can afford it.
“It might do well to go hire an agency that can handle social media marketing, and has process, procedures, maintenance and reporting already set up,” he says.
Best Practice #2: SMBs Should Look to Individuals & Invest Resources in Training
Individuals and small businesses may not have the budget to bring someone in for full-time social media efforts, but they also don’t have the time to do the tasks themselves. Dr. Debra Condren, author of Ambition is Not a Dirty Word: A Woman's Guide To Earning Her Worth and Achieving Her Dreams, says that she employees a virtual assistant or “VA” to handle her social media marketing efforts. Outsourcing to an individual over a firm, may be more cost-efficient for an SMB or individual. For instance, Dr. Condren paid her VA to co ...
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